Many techniques are used to catch the viewer's eyes such as credibility, or the act of making something believable. Food distributers use well know people to make the audience find truth in what they say. McDonalds uses athletes from the Olympics to make people think that athletes eat their food. Athletes say things like, “You can eat what an athlete eats.” Do you really think that athletes are able to be in the Olympics after eating from McDonalds? In between events do you think that Olympic Athletes, the best of the best, eat such unhealthy foods? Just because someone says they eat something and in the commercial they are does not mean they actually eat it everyday. Do you think that everything you see and hear is true? I doubt it, so do not believe everything!
Look at the picture above, does Ronald McDonald have anything to do with all the metals won at the Olympic games?
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